January282013
You (or one of your friends) can be the head graphic designer for the 2013 Hollywood Fringe Festival! All you have to do is enter our first ever design contest next week.
Dates of the Contest
You can start submitting your designs for the qualifying round at99designs.com/people/hollywoodfringe starting Monday, January 28th. To ensure your design is eligible for the final round, make sure we receive your concept by the end of the day on Thursday, January 31st.
What We Want You to Design
Every year, we produce a printed guide of all the shows produced at our festival. This contest is centered around the GUIDE COVER IMAGE; the seminal representation of the 2013 festival.
January252013
Join us for the first #HFF13 Twitter chat on Monday, January 28th from 6:00 to 7:00pm PST. The first of our chats will focus on all things Registration (like creating a project, venue-related questions, registration fees, etc.) so get your questions or stories ready to share. All you have to do to join the discussion is use the hashtag #HFF13.
We’ll also be announcing a new community feature that will be launched on our website during this twitter chat – so follow along to find out what it is.
The twitter chat will be moderated by Rachel Stoll, our Social Media Manager, from the @HollywoodFringe account. Other staff members will also be available to answer questions, and we’ll close out the discussion with an “Ask the Festival Director” segment, where you have a chance to ask me anything and everything about Fringe. This is the first in a series of Twitter chats leading up to the 2013 festival. #HFF13 chats will occur on the last monday of every month from 6:00pm to 7:00pm PST.
We can’t wait to answer your questions and to hear what you’re planning for this year’s festival.
January182013
by Cindy Marie Jenkins
UPDATE 3:03pm: Fringe’s Social Media Manager, Rachel Stoll, made it really easy to get in on this action.Make Your Own Ben Hill Meme.
You can find a lot of news by following the #LAThtr hashtag on twitter (see it here even if you don’t tweet), and sometimes a gem crosses our collective paths.
Last night was the first of many Hollywood Fringe Town Halls, and the semi-official launch of #hff13 for this year’s Hollywood Fringe Festival (although it has definitely already been used by staff and past participants). If you don’t know Twitter, people can search a specific term and read what other people tweet about that specific topic. Fringe (via @HollywoodFringe) wisely uses the hashtag to tweet key notes and links for further reading on topics covered in the Town Hall, as well as answer questions. Often the hashtag becomes a back channel through which people network, jibe and generally socialize. During Fringe, I use it to craft my show-going schedule so I see more than just what my friends produce.
January172013
Do you have to register to be a part of the social space?
- Entertainment for fringe community, you don’t need to be part of the fringe to be cabaret. We’ll talk more about this later….
Questions are over, go get your wrist bands.
11PM
Do I have to be affiliated with a company? - Carmen - Program is “The Hike”
- No, you can just use your name for that. Doesn’t need to be official company
Did you ever get around to coding in Pay what you want? - Greg Crats
You have to book a venue on the site? That conflicts with what the venue manager said about bringing a check? Clooney Something(Sorry)
- So that we know you have a venue, there is a digital shaking of hands with your project and your venue through a series of emails. Contracts/Checks etc will probably be handled in person/directly. Up to venue/contract when venues want money.
How many performance dates are in that time? - Vanessa
- 24 hours in a day, no limit to performances (except 12th). So every day, no restrictions
The 12th is a non performance date? Are there performances on the closing party day? - Alex
- During that night there are awards, so you may book a show at that time but you might not want to. Might be a trade off.
Are you going to bring back participant sponsored awards? - Greg Crafts
- Yes. We’ll talk more about awards later.
Are there panels that are going on as well? And could a company sponsor/host a panel?Graham - Iama Fest
- Absolutely there are panels that are going on. You’ll find a lot of friendly venus that will host your panel for you (we sometimes host at no rent) So email us with your idea. We encourage panels and workshops
Is there tech week? or tech day? Lauren (musical: Sinking)
- Depends on your venue. Ask them on their policy. Probably not a week though
Can we change the ticket prices per night? Joanna - the polka musical
- Yes, absolutely. Ticketing pricing is done on a performance by performance basis.
11PM
Capacity x Tix Price x Sell Thru rate/what you expect to sell (decimal) = Gross
Now take that number and x by number of shows (adjust for show times on off times/nights)
Add in whatever other income
EQUALS
Gross.
10PM
It’s a three step process, first: Create a project
Go to… www.hollywoodfringe.org and “create a project”. You can change this all the way up to the registration deadline.
Be sure to add photos and videos.
Press releases are cool, kids (Yes the press does read them)
Project page will also collect your reviews of your project
Online hub of the marketing of your show and the place you will sell tickets
Second Step: Find a Venue
Check out venues on the site
Needs to fall within the Fringe boundaries (this is important to build community and keep constraints)
Walkable sense of place
Franklin/Wilton/Melrose/LaBrea are the boundaries
You can bring your own venue (BYOV) — no charge just be in the boundaries
You can rent spaces and be a venue manager
You can register with multiple venues
Video walkthrus of venues are on the site
You can apply online (no need to pick up that phone) just drop a note to the venue managers
It can be hard to find a space. All venue managers work at different speeds, so don’t freak if you don’t hear back right away.
Location/budget/etc matter. Make good choices.
Step 3: Register your Project (the last step)
Need to have booking on the site (venue, description, payment)
Registration gets you:
- In the guide and on the website (we have 500k+ hits last year on the site)
- Ticket sale system
- Discounted flyer distribution
- Discounted photography
- Ability to be part of LA Weekly ad buy
- Discounted ads on Bitter Lemons
- Discounted programs from footlights
- LOTS OF DISCOUNTS
- Participant support
- Fringe TV! (run by Stacy) get interviewed
- Qualify for awards and extensions
- You get reviews from press because people read our press release section
- We promote the FRINGE as a whole
- Networking
- MORE COOL STUFF
MOST IMPORTANTLY YOU GET FUN.
